MP Digital Studio
MP Digital Studio
AI-First Digital Studio

AI Solutions
for Real Business

MP Digital Studio designs AI assistants, intelligent software, and digital automations to transform the way businesses work.

Stack

I pick the right model for each problem.And put it where customers already talk.

Anthropic·Gemini·Next.js·OpenAI·WhatsApp Cloud API
The studio

An independent digital studio, built around artificial intelligence.

MP Digital Studio is a personal studio, founded to bring AI out of the labs and into real businesses. I work with entrepreneurs, retailers, and brands who want to transform processes, communication, and customer relationships.

I believe in concrete products, simple interfaces, and automation that gives time back to people. Nothing more, nothing less.

Applied AI

No slides, no hype. Just artificial intelligence that produces measurable results.

Forward vision

I build today the digital products businesses will use tomorrow.

A single point of contact

No chain of account managers: you talk directly to the person who designs and writes the code.

What we do

Six areas of work, one method.

From consulting to code, the studio follows the full lifecycle of the digital product.

Conversational AI

AI Assistant

Tailored conversational assistants for customer support, sales, and operations.

Product Engineering

SaaS Software

Scalable web apps designed to grow with the business.

Channel Automation

WhatsApp Automations

Smart workflows on WhatsApp Business API: notifications, bookings, support.

Advisory

Digital Consulting

Clear digital strategy: what to build, in what order, with which tools.

CX Design

AI Customer Experience

End-to-end personalized customer experiences, from first touch to after-sales.

Brand System

Branding Tech

Visual identity and narrative for tech brands that want to stand out.

Flagship Project

Ciao Claudio

The digital shop assistant of your supermarket.

Claudio is the digital shop assistant of the supermarket. He knows what the store offers every day, knows the daily fresh arrivals, remembers customers' tastes and habits, and can recommend the right dish for dinner, the freshly caught fish, the warm bread from the oven, or the daily special. He doesn't push deals: he offers service, freshness, quality. All on WhatsApp, the tool people already use every day.

  • Knows what arrived today in produce, fish counter, and butcher's
  • Recommends the deli specials and bakery selection based on each customer's tastes
  • Remembers tastes, intolerances, and habits of returning customers, and celebrates birthdays with the warmth of a family member
  • Books and replies 24/7, also with voice messages
  • Delivers an evening report to the store manager with insights to improve the store and flags which areas to strengthen based on customer requests
Architectural principle

Two Doors. One Store. Claudio doesn't replace existing tools: he opens a second door, conversational and relational.

19:35
Claudio
Ciao Claudio™online
TODAY
Hi Claudio, I forgot to think about dinner 😅19:32
Hi! No worries, the meatballs are warm at the deli19:32
And a side?19:33
Freshly roasted potatoes and a seasonal salad 🥗19:33
What time are you thinking of coming?19:33
Around 8:30 PM19:34
You'll find everything ready by then. No queue ✅19:34
Thanks Claudio 🙏19:34
My pleasure 😊19:35
Message
Claudio Vision 2026-2028

A roadmap in five phases.
From pilot to narrative universe.

Claudio is not a chatbot. It's an evolving platform. Today it understands text and voice messages on WhatsApp; in the next phases it acquires its own voice, enters the physical store, multiplies into a family of characters. Each phase builds on the previous one. The customer can stop at any phase keeping full operational value.

Live· active nowIn product· part of Claudio's DNAConsequence· natural evolutionVision· strategic ambition
Phase 0
Pilot Claudio
Live
Period
Jun, Dec 2026
What it does
Replies, books, remembers customers on WhatsApp
Benefit for the store
A shop assistant who informs customers and is available at any time
Phase 1
Claudio Insights
In product
Period
Jan, Mar 2027
What it does
Dashboard with data emerging from conversations
Benefit for the store
You know what the neighborhood really wants. AI suggestions based on collected data to improve operations and product mix
Phase 2
Claudio Voice
In product
Period
Apr, Jun 2027
What it does
Also replies by voice, understands the dialect
Benefit for the store
Reach customers over 65 too
Phase 3
Claudio Multi-Channel
In product
Period
Jul, Sep 2027
What it does
Enters the store with department QR codes: customers scan them and chat with Claudio on WhatsApp
Benefit for the store
A shopping experience unique in the sector
Phase 4
Claudio Family
Consequence
Period
Oct 2027, Mar 2028
What it does
A digital assistant for every store of the chain: same identity, different faces
Benefit for the store
Each customer has 'their own' assistant who follows them over time. An emotional bond is born that brings people back not just for shopping, but for that relationship
Phase 5
Claudio Universe
Vision
Period
Apr 2028 →
What it does
Animated series, illustrated books, apps for children
Benefit for the store
Your brand becomes a story families bring home
Central thesis
Claudio's value doesn't lie in current technical capabilities, but in the growth trajectory they enable.
Family · Concept in development

A family of digital shop assistants.
Active 24 hours, 7 days a week.

Claudio is the first. Next to him a team of digital shop assistants is being born, each with their own personality. They never close, never go on break, always reply. They become the right hand of the store, and over time a familiar face the customer learns to call by name and grows attached to.

Always online24/7Reply < 4 secondsAll departments
Claudio, MP Digital Studio mascotLive
Claudio
Alberto, MP Digital Studio mascotConcept
Alberto
Cesare, MP Digital Studio mascotConcept
Cesare
Cloè, MP Digital Studio mascotConcept
Cloè
Elisa, MP Digital Studio mascotConcept
Elisa
Michela, MP Digital Studio mascotConcept
Michela
Stefania, MP Digital Studio mascotConcept
Stefania

The characters above are proprietary concepts of MP Digital Studio, part of the 2026-2028 Vision, "Claudio Family" phase. Unauthorized reproduction and use are prohibited.

Vision
Technology should make people's lives simpler,
not harder.
MP Digital Studio · Manifesto
Malgorzata Pajak, Founder of MP Digital Studio
Available · Salento, IT
Founder

Hi, I'm Malgorzata.
I build AI that people understand instantly.

20 years in retail·AI Builder·Salento, IT

For twenty years I worked inside large-scale retail. I lived first-hand the problems I'm now solving with Claudio: the customer who can't find anyone at the counter, the assistant overwhelmed with requests, the grandmother who can't use the supermarket app, the manager who decides without data.

Then I studied automations, conversational AI, and intelligent workflows. I was part of an n8n team, where I learned to design systems that generate real value for real businesses.

Twenty years inside the store + a vision on where technology is going. This is the combination MP Digital Studio is built on: AI that solves real problems, because the one who designs it has lived them.

What I really believe. the best technology is the one people understand instantly.

What I do best
AI Conversational DesignPrompt Engineeringn8n AutomationsAI Workflows for businessesWhatsApp IntegrationSimple & human UXSaaS AI StrategyTradingView · Pine Script
Let's talk

Got an idea? Let's build it together.

Tell me about your project. I reply within 24 hours. Always me, always as a person, never as a bot.

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